OPENVIEW

UX/UI Design • Social Media Marketing •

LinkedIn Profile Optimization •

About

OpenView Products is a regional leader in quality windows and doors. It has several brands to meet the diverse needs of its customers in Texas and Minnesota: Showcase Window & Door, Hayfield Window & Door, Richlin Window & Door.

windows and doors

Goals

01

UX Research and Website Redesign

Identify the user persona and optimize the website based on the findings.

02

Social Media Management

Digital journey of OpenView Products and its other brands. Management of their LinkedIn, Instagram, Facebook profiles.

03

LinkedIn Profile Optimization

OpenView executives wanted to increase their presence on LinkedIn by improving their profiles.

What we did

We helped them identify their user persona, understand their journey and how they connect with the brand. Once we understood what their users expected from the brand and what they really needed, we redesigned their website to truly showcase their brand identity and provide a great experience for their audience to learn more about their brands and products.

We created social profiles for OpenView Products, Hayfield Windows & Doors, and Showcase Windows & Doors so people could connect with them in the digital world and learn about their products.

We helped OpenView's management team update their LinkedIn profiles, from the background image to the details of their biographies. Now, people interested in the company and the leadership of its executives can more easily find them and have a reliable source of information about the industry.